Saturday, March 24, 2007
apl for human
chuvaness beat us to reporting about it, but the fash pack was there too at the press con to introduce apl.de.ap of black eyed peas as the new image model of human. si ben talaga—remember what we said, what ben chan wants, ben chan gets. and when ben watched the black eyed peas in concert at araneta coliseum last year, he was so impressed by apl's pinoy pride. and since human has been changing its image from sporty to funkier, edgier clothing, and using musicians for its ad campaigns, who could be better than apl to personify that. and after pursuing him through the help of celebrity manager girlie rodis (who had contacts with apl's agent), the contract was signed late last year. apl arrived on thursday in time for a photo shoot with mark nicdao (styling by noel manapat, grooming by our idol juan sarte III), a press con (hosted by joey mead who we think did a pretty good job) yesterday at the peninsula manila, and appearances at glorietta and mall of asia. a few scenes from the press con... a few images from the official human shoot...
Posted by the fash pack at 5:28 PM