Sunday, June 20, 2010

SATC2-inspired ice cream!

Grab some ‘us’ time with the ladies with Häagen-Dazs’ irresistible summer deals!

Busy women have one thing in common: the need for the ever elusive ‘me’ or ‘us’ time. This can be in the form of a relaxing spa session, shopping, movie date, or simply indulging in her favorite comfort food without the distraction of a long to-do list. Such moments are a rarity in these women’s lives, and in this day and age, are experiences one would be hard-pressed to find time for.

Super premium ice cream brand Häagen-Dazs offers you the chance to enjoy well-deserved, intimate ‘us’ moments with your closest girl friends through four of New York’s most sought-after ladies—Carrie, Samantha, Charlotte and Miranda—via the much awaited film Sex and the City 2.

Based on the popular American cable television series that was partially based on author Candice Bushnell’s book of the same name, Sex and the City 2 tackles the lives of four American women, three in their late thirties and one in her forties. The movie serves as a sequel to the 2008 film Sex and the City, which concluded with famous character Carrie Bradshaw marrying Big in New York City Hall.

Häagen-Dazs offers followers of the cult series the chance to live out the lives of their four favorite women with sweet and irresistible summer deals. Purchase any selected Häagen-Dazs products available at choice supermarkets, hotels and restaurants nationwide from May 1 to June 30 and you can get a free Sex and the City 2 journal (with discount coupons valid for use at select Häagen-Dazs shops), in which you can chronicle your adventures, thoughts and to-do’s in a fun and exciting way.

Another way you can get a Sex and the City 2 journal is by purchasing any Sex and the City 2 dine in creations worth Php420 at selected Häagen-Dazs branches (SM Mall of Asia, SM Mega Atrium, Robinson’s Place Ermita) starting May 15 until June 30. Choose from Luscious Quirk (also available for take-away), Chocolate Blush, Lust for Words and Smart Piece of Cake, which are as exquisite as the women that inspired them.

Frequent any of these three branches and buy your favorite Häagen-Dazs Sex and the City 2 creations and you even get a chance to win an exciting local shop prize—enjoy a delicious brunch at Spiral, located at the prestigious Sofitel Philippine Plaza (SM Mall of Asia branch), a sumptuous dinner at the award-winning La Cocina de Tita Moning’s (Robinson’s Place Ermita branch) or a blissful spa session at the famous Chi Spa in the EDSA Shangri-La Hotel (SM Mega Atrium branch).

Best of all, the prize of a lifetime awaits participating Häagen-Dazs customers: a trip to New York for two (2)! Don’t miss the chance to experience the thrill and hustle and bustle of the Big Apple with a close friend for a weekend to cherish forever.

Take pictures at Carrie Bradshaw’s apartment and Charlotte’s SoHo gallery, check out Carrie’s favorite shoe brand Manolo Blahnik, grab a cupcake at the famous Magnolia Bakery and even stroll through the Meatpacking District where every designer worth a mention has a store. Finally, get to enjoy the swanky Manhattan nightlife—glam up in your trendiest outfits and make it a swinging evening with cocktails, dinner, maybe even a Broadway show.

At Häagen Dazs, personal time for oneself or ‘us time’ with the ladies will always be occasions to remember. With these exciting summer promos and to-die-for prizes, you can enjoy indulging in Häagen Dazs’ delectable super premium ice cream products while earning the chance to treasure more intimate moments with your closest gal pals.

chocolate blush:
luscious quirk:
smart piece of cake:

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